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Mattel

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Barbie x Boss Beauties to Empower Women via NFTs

The prestigious creator of Barbie, Mattel, joins forces with the women-led Web3 entity, Boss Beauties, to release a collection of on-chain virtual assets to empower women to explore Web3. Quick Takes: Boss Beauties and Barbie’s Joint Venture Celebrating Barbie’s countless careers since her inception in 1959, ”Boss Beauties x Barbie” virtual assets each showcase the

Leah Waters

Web3

Mattel Launches an NFT Marketplace With Hot Wheels Collection

Mattel announced a new NFT marketplace as it expanded its NFT business. It will be converting its famous intellectual property into digital art. The Mattel Creations portal will be deployed on the Flow blockchain this week. Quick Take: Basically, the California-based entertainment conglomerate manufactures dolls, games, and action figures and owns the intellectual property (IP)

Anvi Saini

News

Mattel Joins Forces With Cryptoys to Launch Masters of the Universe NFTs

Mattel joins special forces with Cryptoys to create Masters of the Universe NFTs—to celebrate the iconic action figures’ 40th anniversary Global toy manufacturer, Mattel, is partnering with Cryptoys to launch Masters of the Universe NFTs on November 9. Quick Take: About Masters of the Universe NFTs Mattel’s Masters of the Universe action figures have been

Leah Waters